Production Department Pick of the Month July 12′

Urban Pop Sensation is a great resource for both uptempo Dance-Pop and uptempo R&B-Pop.  The reality is, these two genres are blended together to create a sound that has dominated the Top 40 charts for a number of years now.  Whether you’re a diehard fan of this style of music or you have a project that needs that “sound” Urban Pop Sensation is a great resource for you.  You’ll find 10 construction kits in the styles of Jason Derulo, Lady Gaga, Usher and others.


These kits not only include instrumental parts but many of them feature vocal hooks as well.  BPM’s are generally around the 130 mark in a number of different keys.  Each kit also has all the drum hits broken down as individual one-shots if you prefer to create your own drum parts by throwing them in kontakt, exs24, machine, or any other sampler.  In addition each element of the full drum loop is broken down into its own multi-track drum part which gives you a lot of flexibility if you want to mix and match parts or just dive a little deeper into your mix.  Urban Pop Sensation is definitely recommended if you want to create some authentic and pro chart toppers!